Portfolio & playground of
Pulkit
Sachdeva Sachdeva
A product, marketing, and brand strategy leader known for creative and technical expertise, and a mastery of turning metrics into actionable insights.
as recognized on LinkedIn
//01 //01
01 // CASE STUDIES
Inspiring action. Driving outcomes.
A select few projects from my journey across building products, marketing, and crafting brand strategy & customer experiences.
WEB 3.0
Brand Strategy
Positioning
Product Marketing
Chainstack’s Brand & Positioning Revamp
Repositioning the brand from a challenger to a category leader boosting engagement and conversion across the board
SaaS
Customer Experience
Conversion Optimization
Monotype Fonts’ Self-Service Onboarding
Creating personalized in-product experiences to improve activation, usage, and time-to-value
SaaS
Demand Gen
Lead Gen
Conversion Optimization
MyFonts’ Enterprise Demand Creation
Capturing enterprise demand on an individual buyer marketplace and upselling over $1.42M in 6 months with a 142% MQL increase
Product Leadership
UX Design
Marketing Strategy
Building Aamozish E-Learning from 0 to 1
Leading product development, design, and marketing for a 3-script, media-rich e-learning platform with 352K+ learners & counting
//02 //02
02 // VIDEO & INTERACTIVE
Stopping thumbs.
And eyeballs.
From brand presence to conversion, here’s some of my work elevating SaaS companies & the top Global 2000 (G2K) brands.
SaaS
Brand Promos
Product Explainers
Feature Launches
Monotype Fonts: Video-Led Demand Gen
Crafting a powerful video communication & demand generation framework for creatives, by creatives, in the language that creatives talk: visual and moving.
Fintech
Short-Form Video
Conversion Optimization
Marcus: Winning Social Ads
Outperforming Marcus’ incumbent ad format increasing loan booking conversion by 786% while reducing CPA by 45%
SaaS
Interactive
Product Demos
Feature Launches
Chainstack: Interactive Demo Hub
Creating the top 1% performing interactive product demos to reduce funnel drop-off and increase sign-up conversion by 20%+
//03 //03
03 // EXPERTISE
Jack of all trades. Master of a few.+
Product
From zero to one. From pain points to delighted customers.
Product Vision & Strategy
Roadmapping & Prioritization
User Experience Design
Lifecycle Management
Data Analytics & Reporting
Marketing
From “What does it do?” to “Take my money”
Go To Market Strategy
Competitive Intelligence
Sales Enablement
Tech Tooling & Automation
Budgeting & PnL
Brand Strategy
From unseen to unstoppable. Read that again.
Customer Experience Design
Differentiation & Segmentation
Positioning & Messaging
Brand Identity, Story, Voice
Expansion & Evolution
Content
From legacy media to AR/VR & mixed reality experiences
Omnichannel Content Strategy
Creative Direction
Production Scalability
Community Engagement
Compliance & Brand Consistency
//05 //05
05 // TESTIMONIALS
Word on the wire.
“
Pulkit possesses the rare talent to understand what the customer wants to see, can transform this into a full business concept, and implement it together with teams of any size.
Tobias Meyerhoff
Sr. Director - Portfolio Management, Monotype
Pulkit’s remarkable strength is his ability to rejuvenate and invigorate branding and marketing strategies. He played a pivotal role in the rollout of our new flagship product showcasing his ability to manage complex product launches with finesse.
Eugene Aseev
Founder & CTO - Chainstack
Pulkit’s ability to think outside the box and come up with innovative ideas has been instrumental in capturing the attention of our target audience and effectively conveying our message.
